B2B marketing has evolved drastically in the last decade. Everything from technologies to customers, processes to metrics have changed. The focus is slowly but surely shifting from products to customers. B2B...
Okay, so finally your product is ready to launch. Great! Now it’s time to put in all your efforts and energy towards creating a result-oriented product launch strategy.
Every startup knows for a fact that online sales are directly proportional to the number of visitors on a website.
Whether you care to admit it or not, emotional storytelling has now become a key to successful branding. In fact, it is a powerful marketing strategy that can drive conversions and sales.